Summary
This paper appears to discuss neuromarketing in the food, beverage, wine, and restaurant sectors, with only a brief mention of ipRGCs as photosensitive retinal cells. The relevance to lighting design is minimal, as the reference to ipRGCs seems incidental to the primary topic of consumer neuroscience in hospitality.
Categories
The Science of Light: Mentions ipRGCs (intrinsically photosensitive retinal ganglion cells) in the context of photosensitive retinal cells alongside rods and cones.
Author(s)
F Alessi
Publication Year
2023
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