Abstract

Summary

This paper appears to discuss neuromarketing in the food, beverage, wine, and restaurant sectors, with only a brief mention of ipRGCs as photosensitive retinal cells. The relevance to lighting design is minimal, as the reference to ipRGCs seems incidental to the primary topic of consumer neuroscience in hospitality.
Categories

Categories

The Science of Light: Mentions ipRGCs (intrinsically photosensitive retinal ganglion cells) in the context of photosensitive retinal cells alongside rods and cones.
Authors

Author(s)

F Alessi
Publication Date

Publication Year

2023
View more publications